Brokerage

Schwab

You should consider Charles Schwab if you’re seeking a robust and trusted financial partner for both your immediate investing needs and your long-term financial future. The platform excels by integrating powerful research tools, a wide array of investment products including its own low-cost ETFs and the stability of a full-service bank. With $0 in online trade commissions and no account fees for most standard accounts, Schwab provides exceptional value while granting you access to comprehensive resources, expert support, and sophisticated trading platforms that can grow with you from a beginner to an advanced investor.

Robinhood

You should consider Robinhood if you’re looking for a simple, intuitive, and commission-free way to start your investment journey. The platform is designed to demystify the financial markets with an easy-to-use mobile app that makes buying and selling stocks, ETFs, and cryptocurrencies straightforward and accessible. With features like fractional shares, you can start investing in the companies you believe in with any amount of money, removing the traditional barrier of high share prices. Robinhood empowers a new generation of investors by providing the essential tools and market data needed to make informed decisions, all without the burden of account minimums or complex fee structures.

SoFi

You should consider SoFi if you’re seeking a comprehensive financial ecosystem that extends far beyond simple investing. SoFi stands out by offering an all-in-one platform that seamlessly integrates stock and ETF trading with robust banking services, like high-yield savings and checking accounts, and unique member-focused perks like career coaching and financial planning. This holistic approach allows you to manage your money, invest for the future, and even borrow responsibly—all from a single, user-friendly app with a strong community feel. It’s the ideal choice for anyone looking to consolidate their financial life and build long-term wealth with a partner that supports both your monetary and professional goals.

Crypto Exchanges

Coinbase

You should consider Coinbase if you’re looking for the most trusted and user-friendly gateway into the world of cryptocurrencies. As a publicly traded company, it prioritizes security and regulatory compliance, offering a secure platform to buy, sell, and store everything from Bitcoin to hundreds of other digital assets with ease. Its intuitive interface is perfect for beginners, while its advanced trading platform, Coinbase Advanced Trade, provides the powerful tools and lower fees that experienced traders demand. For anyone seeking a reliable and established exchange to confidently build their crypto portfolio, Coinbase stands out as a secure and comprehensive choice.

Gemini

You should consider Gemini if security and regulatory compliance are your top priorities in a cryptocurrency exchange. Founded by the Winklevoss twins, Gemini is built with a strong institutional-grade foundation, offering industry-leading security features like cold storage insurance and SOC 2 compliance to keep your assets safe. Beyond its robust security, Gemini provides a sleek and intuitive platform for everyone from beginners making their first trade to active traders using its advanced ActiveTrader interface. For investors who value a secure, trustworthy, and fully-regulated environment to buy, sell, and store their digital assets, Gemini establishes itself as a premier and dependable choice.

Disclaimer: The brokerages listed below are platforms that we personally use and trust for our own investments. Please note that the links provided are affiliate links. This means we may receive compensation if you open an account or use their services through our links, at no additional cost to you. This compensation helps support our research and allows us to continue providing free content. We only recommend products and services we genuinely believe in.